退出 EXCEL 應(yīng)按()鍵。
A、ALT十F4;A
暫無(wú)解析
TheClarkshaven’tdecidedyetwhichhotel_____.
PASSAGETWO
(1)TheNobelsaretheoriginals,ofcourse.AlfredNobel,themanwhoinventeddeadlyexplosives,decidedtotryanddosomethinggoodwithallthemoneyheearned,andgaveprizestopeoplewhomadeprogressinliterature,science,economicsand—perhapsmostimportantly—peace.
(2)NotallrewardsareasnobleastheNobels.Eventhoughmostcountrieshaveasystemofrecognizing,honoringandrewardingpeoplewhohavedonesomethinggoodintheircountries,therearenowhundredsofawardsandawardceremoniesforallkindsofthings.
(3)TheOscarsareprobablythemostfamous,atimeforthe(mostly)Americanfilmindustrytotellitselfhowgooditisandanannualopportunityforlotsofbigstarstogiveeachotherawardsandmaketearfulspeeches.AswellasthattherearealsotheGoldenGlobes,evidentlyforthesamething.
(4)Butit’snotonlyfilms---therearealsoGrammies,Brits,theMercuryPrizeandtheMTVformusic.InBritain,awriterwhowinstheBookerPrizecanexpecttoseetheirdifficult,literarynovelhitthebestsellerlistsandcompetewiththeDaVinciCodeforpopularity.TheTurnerPrizeisanawardforBritishcontemporaryartists—eachyearitcausescontroversybyapparentlygivinglotsofmoneytoartistswhodothingslikedisplayingtheirbeds,puttinganimalsinglasscasesor—thisyear—buildingagardenshed.
(5)Awardsdon’tonlyexistforarts.TherearenowawardsforSportsPersonalityoftheYear,forEuropeanFootballeroftheYearandWorldFootballeroftheYear.Thisseemsverystrange—sometimesawardscanbegoodtogiverecognitiontopeoplewhodeserveit,ortohelppeoplewhodon’tmakealotofmoneycarryontheirworkwithoutworryingaboutfinances,butprofessionalsoccerplayersthesedayscertainlyaren’tshortofcash!
(6)Manysmalltownsandcommunitiesallovertheworldalsohavetheirownawardceremonies,forlocalwritersorartists,orjustforpeoplewhohavegraduatedfromhighschoolor,gotauniversitydegree.EventheBritishCouncilhasitsownawardsfor“InnovationinEnglishLanguageTeaching”.
(7)Whyhavealltheseawardsandceremoniesappearedrecently?Shakespeareneverwonaprize, nordidLeonardoDaVinciorAdamSmithorCharlesDickens.
(8)Itwouldbepossibletosay,however,thatinthepast,scientistsandartistscouldwin“patronageformrichpeople”—akingoralordwouldgivetheartistsorscientistsmoneytohavethempainttheirpalacesorhelpthemdevelopnewwaysofmakingmoney.Withthechangeinsocialsystemsacrosstheworld,thisnolongerhappens.Alotofscientificresearchisnoweitherfundedbythestateorbyprivatecompanies.
(9)Perhapsawardceremoniesarejustthemostrecentphaseofthisprocess.
(10)However,thereismoretoitthanthat.WhenafilmwinsanOscar,manymorepeoplewillgoandseeit,orbuytheDVD.WhenawriterwinstheNobelPrize,manymorepeoplebuytheirbooks.WhenagroupwinstheMTVawards,theceremonyisseenbyhundredsofthousandsofpeopleacrosstheworld.Theresult?Thegroupsellslotsmorerecords.(11)Mostawardceremoniesarenowsponsoredbybigorganizationsorcompanies.Thismeansthatitisnotonlythepersonwhowinstheawardwhobenefits---butalsothesponsors.TheMTVawards,forexample,aregreatforpublicizingnotonlymusic,butalsoMTVitself!
(12)Onthesurface,itseemstobea“Win-win”situation,witheveryonebeinghappy,butletmeaskyouaquestion—howfardoyouthinkthatpublicityandmarketingarewinninghere,andhowmuchgenuinerecognitionofachievementistakingplace?
1.Whatistheauthor’stonewhenhementionsawardssuchastheOscars,theGoldenGlobesand
Grammies(Paras.3&4)
A.Amused.
B.Appreciative.
C.Sarcastic.
D.Serious.
2.AccordingtoPara.4,whatwouldhappentoawardwinningwriters?
A.Theywouldenjoyamuchlargerreadership.
B.Theywouldturntopopularnovelwriting.
C.Theywouldcontinuenon-fictionwriting.
D.Theywouldtrycontroversialformsofart.
3.WhichofthefollowingstatementsbestsumsupPara.6?
A.Awardsceremoniesareheldforlocalpeople.
B.Awardsceremoniesareheldonimportantoccasions.
C.Awardsceremoniesareheldincertainprofessions.
D.Awardsceremoniesareheldforallsortsofreasons.
4.AccordingtoPara.8,onedifferencebetweenscientistsandartistsinthepastandthoseatpresent
liesin_____________.
A.natureofwork
B.personalcontact
C.sourceoffunding
D.socialstatus
5.ItcanbeconcludedfromPara.12thattheauthorthinksawards________.
A.promotemarketratherthanachievements
B.dogoodtobothmarketandpopularity
C.helpthosewhoarereallytalented
D.areeffectiveinmakingpeoplepopular
Wecan____thetwoislandswithabridge.
Heconcludedhisspeechwitharemarkthatfailure____themotherofsuccess.
Iftheoldmaximthatthecustomerisalwaysrightstillhasmeaning,thentheairlinesthatplytheworld’sbusiestairroutebetweenLondonandParishaveaflightontheirhands.
TheEurostartrainservicelinkingtheUKandFrenchcapitalsviatheChannelTunneliswinningcustomersinincreasingnumbers.InlateMay,itcarrieditsonemillionthpassenger,havingrunonlyalimitedservicebetweenLondon,ParisandBrusselssinceNovember1994,startingwithtwotrainsadayineachdirectiontoParisandBrussels.By1997,thecompanybelievesthatitwillbecarryingtenmillionpassengersayear,andcontinuetogrowfromthere.
FromJuly,EurostarstepsitsservicetoninetrainseachwaybetweenLondonandParis,andfivebetweenLondonandBrussels.Eachtraincarriesalmost800passengers,210oftheminfirstclass.
Theairlinesestimatethattheywillinitiallylosearound15%-20%oftheirLondon-ParistraffictotherailwaysonceEurostarstartsafullservicelaterthisyear(1995),with15trainsadayeachway.AsimilarservicewillstarttoBrussels.Thedamagewillbelimited,however,theairlinesbelieve,withpassengernumbersreturningtopreviouslevelswithintwotothreeyears.
Intheshortterm,thedamagecausedbythe1millionpeople-levelstravelingbetweenLondonandParisandBrusselsonEurostartrainsmeansthatsomeairservicesarealreadysuffering.Someofthemajorcarrierssaythattheirpassengernumbersaredownbylessthan5%andpointtotheirrivals-ParticularlyAirFrance-ashavingsufferedtheproblems.OntheBrusselsroute,therailwaycompanyhadlesssuccess,andtheairlinesreportanythingfromarounda5%droptonovisibledeclineintraffic.
Theairlines’optimismonreturningtrafficlevelsisbasedonhistoricalprecedent.BritishMidland,forexample,pointstoitsexperienceonHeathrowLeedsBradfordservicewhichsawpassengernumbersfoldby15%whenBritishRailelectrifiedandmodernizedtherailwaylinebetweenLondonandYorkshire.Twoyearslater,travelhadrisenbetweenthetwodestinationstothepointwheretheairlinewascarryingrecordnumbersofpassengers.
1.Britishairlinesconfideinthefactthat__.
A.theyaremorepowerfulthanotherEuropeanairlines.
B.theirtotallosswon’tgobeyondadropof5%passengers.
C.theirtrafficlevelswillreturnin2-3years.
D.travelingbyrailcannevercatchupwithtravelingbyair.
2.Theauthor’sattitudetowardsthedropofpassengersmaybedescribedas__.
A.worried.B.delightedC.puzzled.D.unrivaled.
3.Inthepassage,BritishRail(Para6)ismentionedto__.
A.provideacomparisonwithEurostar.
B.supporttheairlines’optimism.
C.provetheinevitabledropofairpassengers.
D.callforelectrificationandmodernizationoftherailway.
4.Therailway’sBrusselsrouteisbroughtforthtoshowthat__.
A.theEurostartrainserviceisnotdoinggoodbusiness.
B.theairlinescanwellcompetewiththerailway.
C.theEurostartrainserviceonlycausedlittledamage.
D.onlysomeairlines,suchasAirFrance,aresuffering.
5.Thepassageistakenfromthefirstofanessay,fromwhichwemaywellpredictthatinthefollowingparttheauthorisgoingto__.
A.praisetheairlines’clear-mindedness.
B.warntheairlinesofhigh-speedrailservices.
C.proposeareductionofLondon/Parisflights.
D.advisetheairlinestofollowBritishMidlandastheirmodel.
